How to Grow Your Business with QR Code Marketing

How to use QRcode for your business; Best 3 generator
How to use QRcode for your business; Best 3 generator

Did you know that Toyota Group Corporation created QRcode in Japan in 1994? This function is very convenient for business.

In this content, learn what a QR code is, its main benefits, how to use it in your company, and the techniques for creating your 3 platforms.

What is a QR code, and what are its commercial benefits?

The term QRcode is an acronym for “Quick Response,” which means “Quick Response Code.” These are QR codes that store a lot of information. Then, when scanning, they can transmit them.

Unlike traditional barcodes, cell phone cameras and free apps downloaded for smartphones can read QR codes. In short, QR codes can store links, text, music, videos, symbols, among other materials. With that, they provide several benefits to the business.

Initially, they were used in the automotive industry, looking for a faster way to catalog all the parts used in vehicle production. The pandemic was when QR codes became widespread, although they were already widely used in other markets, especially the Chinese, a few years ago.

QRcode benefits in the company


Using QRcode provides several business benefits. Understand what they are.

Receive payments

Receiving payments through QRcode is a much simpler and faster way, in addition to contributing to measures to prevent contamination by Covid 19. After all, this feature eliminates the need for contact with the card machines, contributing to contagion.

Implement payment via QRcode in a simple way. For this, you can generate the codes for free, and customers only need their cell phones to perform the reading.

It is noteworthy that it is also possible to make payment via QRcode online, just placing the code available on the website or sending it to the customer by email or message.

Promote products and services


QRcode can store a lot of important information at virtually no cost. This way, you can expose your company’s QRcode in various places to publicize your products, services, and promotions.

Conduct research

It’s essential to survey to understand your audience. However, one of the obstacles is the access to the research itself. To use a QR code, scan the code: the search will open in a few seconds. However, please be careful not to exaggerate the number and size of the problems.

Streamline service

Enough of finding the menu or catalog and hoping that the customer doesn’t take so long, considering that there are already others in the queue. The use of QR codes containing menus and catalogs greatly speeds up service. Thus, it is enough to make them available at strategic points of the establishment so that the customer can check them independently, without the need for an employee to help them.

Track the results

QRcode access data can be monitored through some data analysis tools. With them, you can check how many people accessed your QRcode’s link and which pages were accessed, for example. Generally, QRcode generators themselves bring this function. So get to know now the three ideal tools to generate yours without paying too much.

How to Create a QRcode: Know the Ideal Tools


QR Code Generator


QRcode Generator is a QRcode generator platform that has a paid and a free version. In addition, it also has many other benefits, which go beyond generating the code itself.

It allows, among other things, the tracking of various QRcode statistics, such as the number of code downloads, for example. To use it, it’s simple:

  • Go to the website.
  • Choose the type of file.
  • Enter the information, that is, the content that will be contained in your QRcode.
  • Finally, download the code.

Now, share it wherever you want.

Unitag QR


Unitag QR is another QRcode generator platform that has a free version. Still, it has a significant differential: it is possible to generate the code and increment it. Thus, you can apply different formats, colors, and styles, and you can customize the QRcode as you wish.

The paid version costs 100 euros a year and, on top of that, you can manage and track the codes.

Barcode Generator

Barcode Generator is a free QRcode generator app available for Android. Thus, it is possible to create codes in up to 11 formats and even in the form of a bar code. The tool also includes a reader for cellphone cameras, is compatible with Android as of 2.3.

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